REALTOR®

With hot topics in real estate, personal development, and best practices for your virtual or in-person business, this is a recurring event that you won’t want to miss.

Each session is designed to be interactive and encourage Q&A and open discussion. All sessions are free!

Sponsorship opportunities are available!  View the Sponsorship Prospectus.

– Next Session –

October session information coming soon. Check back for updates!

– Past Sessions and Playback –

Leveraging Commercial Tactics in Residential Markets

A young businesswoman on a meeting with a real estate agent © piranka / E+ / Getty Images

As the real estate industry continues to evolve, adapting and innovating is essential to stay competitive. In this dynamic session, expert panelists from across the country will reveal how commercial real estate strategies can transform your approach to residential markets. You’ll discover actionable insights into applying key commercial principles—such as strategic marketing and advanced client relationship management—to boost efficiency, profitability, and client satisfaction in your residential business. Gain the tools and knowledge to leverage commercial real estate tactics and uncover new growth opportunities that will set you apart in today’s competitive landscape.

Key Takeaways

  • Strategic Marketing Insights: Learn how commercial real estate marketing strategies can be adapted to attract and retain residential clients more effectively.

  • Enhanced Client Relationship Management: Discover techniques used in commercial real estate to build stronger, long-lasting relationships with clients.

  • Increased Efficiency and Profitability: Gain tools and methods from the commercial real estate world that can streamline operations and boost your residential business’s profitability.

Recorded: September 11, 2024 | Session playback and materials coming soon.

Bullet Proof Brand & Raving Fans

Are you ready to transform your real estate business into a powerhouse brand that stands the test of time? Building a thriving brand goes beyond convincing clients to work with you – it’s about weaving authenticity, forging connections, and staying relevant in the ever-evolving market. Discover the secrets to creating a brand that resonates and sustains client loyalty. You’ll get an exclusive look at the insider playbook to see how you can captivate your audience, master the dynamics of engagement, and stay current with emerging trends. If you’re on a mission to reshape your business model and extend the lifespan of your client relationships, this session is for you. Uncover the strategies to nurture connections, provide exceptional service, and craft unforgettable experiences that keep clients coming back.

Key Takeaways

  • Infuse your real estate brand with authenticity to captivate your audience and stand out in the market.

  • Build lasting, trust-based relationships that go beyond transactions.

  • Master the ever-evolving dynamics of engagement and stay ahead of trends to keep your real estate brand relevant and appealing.

Recorded Wednesday, August 21, 2024

Unlocking Opportunities: The Art and Science of Open Houses

This comprehensive session is designed to equip you with the knowledge and strategies you need to maximize the potential of open houses. Ranging from leveraging technology, building networking, to refining best practices, learn how to consistently make a lasting impression and turn interest into sales. With a blend of in-depth understanding and practical approaches, you will gain valuable insights into the intricate balance required to effectively host and capitalize on open house events, ensuring long-term success throughout your real estate career.

Key Takeaways

  • Open House Preparation: Understand crucial steps for organizing successful open houses, including staging, marketing, and logistics.
  • Hosting with Impact: Master techniques to engage potential buyers and create a welcoming atmosphere.
  • Create Your Open House Follow-Up Process: Develop personalized follow-up strategies to nurture leads and convert visitors into clients.

Recorded: July 29, 2024

Get More Green by Being Green

In today’s competitive real estate landscape, differentiation is key. Gain a competitive edge and discover the power of integrating eco-friendly practices into your real estate toolkit. By embracing sustainability, not only do you align with the growing demand for environmentally conscious living, but you also position yourself ahead of the competition. Learn how to leverage this niche effectively to not only help your clients find money but also save money in the long run. This session doesn’t just stop at the transaction. Explore how you can become an indispensable resource for your clients even after the deal is sealed. In this session, delve into the intricacies of the Inflation Reduction Act and unveil how savvy homeowners can potentially unlock substantial tax rebates through energy-efficient upgrades. Don’t miss out on this triple-win opportunity to boost your business, enhance client satisfaction, and contribute to a greener future. Join us and unlock the full potential of your real estate career!

Recorded June 11, 2024 

Shift Happens – Changing Gears in Changing Times

Discover the keys to thriving in an ever-evolving market! Replay this game-changing NXT UP session that will revolutionize your approach to real estate. In today’s changing landscape, outdated practices can lead to costly liabilities. Whether navigating multiple offers or short sales, it is essential to adapt in order to excel. This session isn’t just about recognizing change—it’s about seizing it, cultivating resilience, and envisioning a future of unparalleled competence in real estate. Elevate your skills, master your duties, and safeguard your clients and yourself from potential risks. Embrace innovation, uphold ethical standards, and pave the way to a brighter tomorrow in the world of real estate.

Recorded Wednesday, May 29, 2024

Sponsored by:

Building Business and Community on a Fair Housing Foundation

Every April, REALTORS® commemorate the passage of the Fair Housing Act. As community leaders, real estate professionals have an opportunity to be part of equitable and inclusive change. Replay this session to hear how REALTORS® from across the country are opening doors to homeownership in their communities. During this moderated discussion, panelists will share invaluable insights and effective strategies for overcoming barriers and explore innovative approaches to make homeownership more inclusive. Angela Martellaro, Affordable Housing Advocate, provides a supportive path to homeownership for refugees and immigrants in Kansas. Jasmin Shupper, Founder and CEO of Greenline Housing Foundation, works to close the racial wealth gap by providing down payment and home maintenance grants in California. Stephen Beard, Accessibility Specialist, is dedicated to making homeownership and homes accessible for people with disabilities. Gain an understanding of successful initiatives that empower individuals and communities and learn how you can play a pivotal role in shaping your own community.

Recorded: Wednesday, April 24, 2024

AI in Action

Explore real-world success stories and see in real time just how artificial intelligence is reshaping business processes. From streamlining operations to enhancing customer experiences, this session will showcase the practical applications of AI that have generated remarkable results. Hear firsthand experiences of successfully integrating AI technologies and gain valuable insights into the strategies employed, challenges overcome, and the significant impact AI has had on productivity, efficiency, and overall business outcomes. Whether you’re a business leader, technology enthusiast, or simply curious about the transformative power of AI, this session promises to deliver actionable insights and inspiration. Witness AI in action and discover how it can propel your organization into a future of unparalleled success.

Recorded: Tuesday, March 5, 2024

Business Strategies to Prepare for the Future

Replay this session to review essential aspects of financial success, including tailored financial planning strategies addressing retirement and other financial goals, especially for those with variable incomes. Hear expert advice on setting up your business for maximum tax efficiency and discover the benefits of differing business structures. Gain crucial insights into economic shifts and legislative changes, empowering you to navigate and adapt to market downturns with confidence. Become equipped with go-to financial tools and planning strategies, offering practical approaches to streamline your financial planning process. Don’t miss this opportunity to start 2024 on the path to financial excellence and set the stage for a successful year.

Recorded February 7, 2024 

Maximizing Wealth – Your Guide to Tax Deductions

Shelter your income from taxation using Small business Retirement Plans and other tax-favored accounts. Real estate professionals often overlook a major opportunity to lower their taxable income by making contributions to retirement plans. This session uncovers the hidden secrets of three retirement plans specifically designed for small businesses like yours. Find out how these contributions can not only decrease your taxable income but also provide exciting investment options, such as real estate.

During this session you’ll learn:

  • A breakdown of the SEP, SIMPLE, and Solo(k) plans, helping you choose the best plan for your business.
  • How contributions to these plans act as a powerful shield against excessive taxes, allowing you to keep more of your hard-earned money.
  • The critical deadlines for setting up these plans, ensuring you don’t miss out on the benefits.

Sponsored by: 

Center for REALTOR® Financial Wellness NAR NXT Sponsor, 2023

Recorded Wednesday, October 18, 2023

Sustainable Real Estate – Navigating the Era of Energy-Efficient Homes and the Inflation Reduction Act

Sweeping changes are taking place in the way we build, improve, and market homes, impacting both buyers and sellers. From building code requirements, home automation, and solar panels, smart home technology gives better visibility into home energy performance, helping us understand how to achieve greater comfort, lower bills, and healthier homes. Replay this session to learn how to embrace these changes and what you need to know to recognize, recommend, and sell these features. This session will equip you with actionable strategies to incorporate sustainability and performance considerations into your business processes and explore the rebates and incentives of the Inflation Reduction Act. Discover how this legislation will incentivize homeowners to invest in energy-efficient improvements and how you can guide your clients through these programs. With increased visibility of high-performing, energy-efficient homes in the market, see how you can become a trusted resource and navigate the future of real estate.

Recorded Wednesday, September 20, 2023

NAR NXT no longer starts and ends in the fall.

With the hottest topics in real estate, personal development, and best practices for your virtual or in-person business, you won’t want to miss the NXT UP monthly series. Each session is designed to be interactive and encourage Q&A and open discussion.

All sessions are complimentary! Save the dates for this year’s NXT UP! session lineup!

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