Over lunch, Zillow's Corbin Heinbuch will challenge the industry's biggest assumptions and share what the latest consumer data reveals about today's buyers and sellers. Topics include Gen Z's path to ownership, why client loyalty can no longer be taken for granted, and how sellers are using concessions to get deals done. You'll leave with practical strategies to help your agents stand out online, win more listings, and win back past clients, plus a look at the tools top teams use to turn insight into action.