Schedule

General Session – How to Sell like Ryan Serhant

Description

Ryan Serhant’s discipline, creativity, and media-first mindset has resulted in a billion-dollar sales career and recognition as the architect behind the most-followed real estate brand in the world. Ryan is on an ongoing mission to revolutionize and modernize the real estate industry, give back, and share his formula for success to enable and motivate others. Following the release of his first book, Sell It Like Serhant, Ryan developed the SellIt digital course and education platform to teach others how to master the art of sales to succeed in any profession. Learn from Ryan how you can turn your experience into education and ambition into action.   

Ryan will share these insights in a fireside conversation with Bennett Richardson, Chief Marketing and Communications Officer for the National Association of REALTORS®. The General Session will open with welcome remarks from New Orleans Mayor Helena Moreno, a REALTOR® and longtime real estate professional.   
 

  • Welcome and Opening Remarks
  • Welcome Address from Mayor Helena Moreno 
  • Remarks from NAR President Kevin Brown 
  • Fireside Chat with Ryan Serhant 
     

Speakers

Kevin  Brown
2026 President of the National Association of REALTORS®
The Honorable Mayor Helena  Moreno
63rd Mayor of New Orleans
Ryan  Serhant
Founder & CEO
SERHANT. + Sell It by Serhant
Bennett  Richardson
Chief Marketing and Communications Officer
National Association of REALTORS®
Kendall  Bonner
Creator of the BuildSMART Framework

Sponsors