Description
Your goal is to send the right homeowner the right message across the right channel so you can start more conversations with quality prospects and build stronger relationships with clients. But to do that, you need data – exceptional, comprehensive data to understand homeowners in your area better. This session explains what data (lifestyle, property data, mortgage data, etc) you need and how to use it to get the best results. It also shares how to avoid misuse so you don't get your hand slapped.
